"i can cafe" text with decorative leaf design

I Can cafe

A Cafe with a Cause: Supporting Community & Inclusion

Services Provided:
Branding | Custom Illustrations | Branded Style Guide | Signage

HOW WE HELPED:

Collaborating with I Can Cafe has been a truly rewarding experience. Together, we created a brand identity that radiates warmth and inclusivity, bringing their vision to life with vibrant pops of color, playful typography, and heartfelt illustrations. Each design element was crafted to embody the cafe’s welcoming spirit and commitment to community. We’re grateful to I Can Cafe for trusting us to help tell their story.

Collage featuring chocolate biscotti on a plate, coffee being poured into a cup, coffee beans with a decorative plant sketch, a hand holding a green coffee cup, and more biscotti.

BRANDING

ILLUSTRATIONS

SIGNAGE

BRANDING ✹ ILLUSTRATIONS ✹ SIGNAGE ✹

Close-up of a vibrant yellow sunflower with green leaves on a black background.
Coffee packaging with a brown paper bag featuring a floral design and "I Can Cafe" branding, alongside a branded paper coffee cup with similar graphics, and a small yellow flower placed nearby.
Green sunflower illustration with text 'i can cafe' inside.
Green heart-shaped sticker with the text 'I can cafe', featuring a bee and floral accents.
Sticker with a green background featuring a teacup and decorative plants, displaying the text 'I can cafe, Together We Create.'

I Can Cafe: Brewing Community and Inclusion

Client Overview

I Can Cafe is a community-focused establishment dedicated to supporting and including individuals from all walks of life, providing a welcoming space for connection and nourishment.

The Challenge

I Can Cafe sought to develop a brand identity that reflects its commitment to community support and inclusivity, appealing to a diverse audience.

Our Approach

  1. Branding: Developed a warm and inviting brand identity that embodies the cafe's mission of community and inclusion.

  2. Illustrations: Created custom illustrations that add a personal and engaging touch to the brand's visual language.

  3. Branded Style Guide: Established comprehensive guidelines to ensure consistent application of brand elements across all platforms and materials.

  4. Signage: Designed eye-catching signage that enhances the cafe's visibility and reinforces its welcoming atmosphere.

The Results

The cohesive branding effectively positioned I Can Cafe as a vibrant and inclusive community hub, attracting a diverse clientele and fostering a sense of belonging.

Client Testimonial

"Smyth Studio's creative vision brought our mission to life, crafting a brand that truly resonates with our community."

Illustrated sunflower with the text 'I can cafe' in the center.