Tujo Cooking Experience

Services Provided:
Branding | Graphics | Packaging | Branded Style Guide

HOW WE HELPED:

Tujo Cooking Experience needed a brand identity that would match the depth and passion of their culinary expertise. Working closely with Tujo, we designed a refined, minimalist aesthetic that highlights the sophistication of their offerings. From sleek packaging to elegant marketing materials, we helped Tujo stand out in the food industry while maintaining the heart and soul of their brand.

BRANDING

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Packaging

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Graphics

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BRANDING ✹ Packaging ✹ Graphics ✹

Glass jar with a metal lid containing clear, bubbly liquid and a black label."Cooking Experiences" is written on the label.

Tujo Cooking Experience: A Sophisticated Culinary Identity

Discover how we crafted a refined and modern brand identity for Tujo Cooking Experience, capturing the essence of soulful cooking with a minimalist yet impactful design.

Client Overview

Tujo Cooking Experience is a culinary brand specialising in soul food and handcrafted curry pastes made with love. With a deep passion for flavour and tradition, Tujo brings a unique blend of sophistication and authenticity to the food industry.

A spoon pouring turmeric powder into a glass bowl with flour on a wooden surface.

Tujo Cooking Experience wanted a brand identity that:
- Reflected the elegance and refinement of their culinary craft.
- Balanced a modern aesthetic with a soulful, handmade feel.
- Created a strong visual presence across packaging, digital platforms, and marketing materials.
- Resonated with food lovers seeking high-quality, artisanal products.
Branding & Identity: Developed a sleek and contemporary brand identity that exudes sophistication while honoring the authenticity of Tujo’s soulful cooking.
Graphic Design: Created minimalist yet visually engaging packaging and marketing materials that enhance the brand’s appeal.
Visual Consistency: Ensured seamless integration of branding across digital platforms, packaging, and promotional content to establish a cohesive brand experience.
The new branding for Tujo Cooking Experience perfectly encapsulates the artistry and passion behind their products. The minimalist yet impactful design enhances brand recognition, appeals to food enthusiasts, and positions Tujo as a leader in high-quality, soulful cuisine. With a visually compelling and cohesive identity, Tujo Cooking Experience is now set to expand its reach and share its love for food with a broader audience.