UFPA
Unity of first people of australia
Services Provided:
Branding | Website | Custom Indigenous Elements | Branded Style Guide
HOW WE HELPED:
UFPA is a dedicated organisation committed to delivering culturally inclusive education, training, and advocacy for First Nations communities. Collaborating closely, we developed a brand identity that honors their mission and values. From a professional yet culturally rich design to a user-friendly website and bespoke Indigenous artwork, every element was crafted to strengthen their presence and connection with the communities they serve.
BRANDING
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WEBSITE
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indigenous art
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BRANDING ✹ WEBSITE ✹ indigenous art ✹
UFPA: Uniting Communities Through Education and Advocacy
Discover how Smyth Studio collaborated with UFPA to develop a cohesive brand identity, website, and Indigenous art elements that reflect their mission to support and empower First Nations communities through education, training, and advocacy.
Client Overview
UFPA (United First Peoples of Australia) is an organization dedicated to delivering culturally inclusive education, training, and advocacy services for First Nations communities. Their work fosters empowerment, connection, and meaningful opportunities for Indigenous and non-Indigenous Australians.
The Challenge
UFPA needed a professional brand identity and digital presence that authentically represented their commitment to Indigenous education and advocacy. The goal was to create a platform that was both visually compelling and functional, ensuring accessibility for diverse audiences.
Our Approach
Branding: Developed a professional and culturally meaningful brand identity that aligns with UFPA’s vision, incorporating elements that honor First Nations heritage and values.
Website: Designed a modern, user-friendly website that serves as a central hub for UFPA’s programs, initiatives, and community engagement. The structure ensures ease of navigation while maintaining a strong visual connection to UFPA’s mission.
Indigenous Art Elements: Created bespoke Indigenous artwork and digital elements that weave cultural storytelling into the brand, reinforcing UFPA’s commitment to First Nations representation and empowerment.
The Results
The new branding and website positioned UFPA as a leading advocate for First Nations education and training, strengthening their ability to engage with communities, partners, and stakeholders. The integration of Indigenous art elements ensured cultural authenticity, enhancing their visual identity with meaning and depth.
